A working representation layer: market diagnostic, trade development, partner enablement, sales-enabling content, trade-event presence, and pipeline reporting. Six interlocking capabilities that convert presence into pipeline.
The structured diagnostic that tells you which market to enter first, with what offer, through which channel partners, and at what cost.
On-the-ground commercial development - prospect lists, scheduled calls, pre-arranged meetings, and structured follow-up that turns events into pipeline.
The infrastructure that makes channel partners productive: enablement, performance benchmarks, quarterly reviews, and shared marketing.
The collateral that makes sales conversations shorter: market-specific decks, proof-led case studies, ROI calculators, and one-pagers in buyer language.
Booth strategy, pre-event meeting books, on-site briefings, hosted dinners, and the structured follow-up that turns names into deals.
Source-level attribution from first introduction to closed-won, plus quarterly executive readouts that hold representation accountable to commercial outcomes.
Four structured phases - diagnostic, infrastructure, active development, reporting - run on a quarterly cadence with executive readouts on qualified pipeline.
Opportunity map, competitive landscape, buyer research, and go-to-market sequencing for the priority markets.
Stand up the working layer: prospect lists, partner shortlist, sales collateral, CRM, reporting cadence.
On-the-ground outreach, trade events, partner programmes, and continuous pipeline development against published targets.
Quarterly executive readouts on qualified meetings, pipeline value, and cost-per-meeting. Iterate the playbook on data.
Most representation agencies sell warm introductions. We run the full cycle - prospecting, meetings, partner enablement, follow-up, content, trade press - and report on pipeline value, not on contact counts.
Most representation agencies sell warm introductions. We run the full cycle - prospecting, meetings, partner enablement, follow-up - and report on pipeline, not contact counts.
Tourism and destinations, e-commerce, engineering, and media - sectors where we already have the journalist network, the buyer relationships, and the trade-event footprint to move quickly.
PR builds authority that opens commercial doors. Content fuels sales-enabling collateral. Representation closes the loop. Three services, one growth engine.
Qualified meetings, pipeline value, cost-per-meeting, win rate, and source-level attribution from first touch to closed-won. PR-style impressions need not apply.
Operating from Riga with an active footprint across the UK, Ireland, mainland Europe, and the Middle East. Real relationships, not a scraped CRM.
We work both the trade press (your authority signal) and the buyer side (your pipeline) in parallel - so the meetings book themselves because the brand already arrived.
Case studies coming soon.
Book a scoping call and we'll diagnose your priority markets, baseline the current trade-event ROI, and outline what an active representation layer looks like in practice - before any commitment.
Common questions about retained representation, market entry, trade development, and how Codnity Creative measures pipeline.