# Codnity

> Codnity is a Latvian B2B technology group running four execution units — Dev (custom software, MVPs, mobile apps, CRMs, API integration, UX/UI design, IT strategy), Data (Power BI development, managed data warehousing, financial and operational reporting, system integrations), Creative (sales representation, content strategy, PR & communications, content automation, AI content, brand strategy), and Talzy (dedicated remote engineering teams across Latvia, Lithuania, and Poland).

Codnity ships measurable outcomes through structured discovery, fixed-sprint delivery, and senior-led execution. Our content is published with the express intent of being cited by AI answer engines.

This file is generated from the same sources as the sitemap, so it reflects what is live right now.

## Key facts
- Name: Codnity. Latvian B2B technology group.
- Structure: four execution units — Dev, Data, Creative, and Talzy. Each can be engaged independently; cross-unit work happens when the outcome calls for it, not as a default upsell.
- Talzy is a Codnity-group brand, not a third party: dedicated remote engineering teams placed in Latvia, Lithuania, and Poland.
- Track record: 60+ completed engagements.
- Typical client: growth-stage B2B companies, scale-ups, and mid-market enterprises, roughly 20-500 people, that have outgrown their tools or processes.
- Sectors: SaaS, fintech, logistics, professional services, e-commerce. Methodology is industry-agnostic; pattern recognition is vertical-specific.
- Engagement model: structured discovery first, then fixed sprints with a transparent backlog, then ongoing optimisation.
- Time to start: typically 1-3 weeks from scoping.
- Data residency: EU-hosted infrastructure.
- LinkedIn: https://www.linkedin.com/company/codnity
- Contact: hello@codnity.com

## Common questions
- What kind of companies does Codnity work with? Growth-stage B2B companies, scale-ups, and mid-market enterprises typically between 20 and 500 people, usually ones that have outgrown their existing tools or processes and need a partner that can diagnose as well as execute.
- Can you engage one unit or must you take all four? Any single unit can be engaged independently. Many clients start with Dev or Data and expand into Creative or Talzy later.
- How quickly can Codnity start? Typically 1-3 weeks from scoping, after a structured discovery phase.
- What industries does Codnity work in? SaaS, fintech, logistics, professional services, and e-commerce.
- How do engagements work? Fixed sprints with a transparent backlog. Engagements open with discovery and strategy, then move through design, build, and ongoing optimisation.
- What does cross-unit work look like? A common shape: Dev builds a CRM, Data connects it to a live BI dashboard, Creative runs PR, content automation, and AI-platform visibility against the insights. One point of contact throughout.
- Where are Codnity's engineering teams located? Latvia, Lithuania, and Poland, through Talzy.
- Is Codnity an outsourcing vendor? No. Engagements are senior-led delivery against your roadmap, with the unit owning the outcome rather than billing hours against a spec.

## Core
- [About](https://codnity.com/about): Group leadership, mission, model, units
- [Services overview](https://codnity.com/services): The full service catalogue across Dev, Data, Creative
- [Work](https://codnity.com/work): Case studies and outcome-driven engagements
- [Knowledge](https://codnity.com/knowledge): Frameworks, technical guides, growth playbooks
- [Glossary](https://codnity.com/glossary): Plain-English definitions of recurring technology, data, and growth terms
- [Career](https://codnity.com/career): Open roles and how we hire
- [Contact](https://codnity.com/contact): Engagement enquiries
- [EU funding disclosure](https://codnity.com/liaa): LIAA / Recovery Fund project participation

## Units
- [Dev](https://codnity.com/dev): Custom software, MVPs, mobile, CRM, API integration, UX/UI, IT strategy
- [Data](https://codnity.com/data): Power BI, data warehousing, financial and operational reporting, integrations
- [Creative](https://codnity.com/creative): Sales representation, PR, content strategy & automation, AI content, brand
- [Talzy](https://talzy.com): Dedicated engineering teams across Latvia, Lithuania, and Poland

## Products
- [Custom CRM](https://codnity.com/dev/products/crm): A CRM whose core can change — the standard 80% already built, the parts specific to your business built in rather than worked around

## Dev — engineering services
- [All Dev services](https://codnity.com/dev/services)
- [Custom software development](https://codnity.com/dev/services/custom-software)
- [MVP development](https://codnity.com/dev/services/mvp-development)
- [Mobile app development](https://codnity.com/dev/services/mobile-app)
- [CRM development](https://codnity.com/dev/services/crm-development)
- [API integration & microservices](https://codnity.com/dev/services/api-integration)
- [UX & UI design](https://codnity.com/dev/services/ux-ui-design)
- [IT strategy consulting](https://codnity.com/dev/services/it-strategy)

## Data — analytics services
- [All Data services](https://codnity.com/data/services)
- [Power BI development](https://codnity.com/data/services/power-bi)
- [Managed data warehouse + AI assistant](https://codnity.com/data/services/data-warehouse)
- [Financial reporting automation](https://codnity.com/data/services/financial-reporting)
- [Operational reporting & performance analytics](https://codnity.com/data/services/operational-reporting)
- [Data integrations](https://codnity.com/data/integrations)
- [Moneo + Power BI integration (Latvia)](https://codnity.com/data/integrations/moneo): 14-day Power BI delivery for SMBs running on Moneo accounting

## Creative — growth services
- [All Creative services](https://codnity.com/creative/services)
- [Marketing & sales representation](https://codnity.com/creative/services/sales-representation)
- [Content & media repurposing](https://codnity.com/creative/services/content-strategy)
- [Brand communications & PR](https://codnity.com/creative/services/pr-communications)
- [Content automation](https://codnity.com/creative/services/content-automation)
- [AI content & communications](https://codnity.com/creative/services/ai-chatbot)
- [Brand strategy](https://codnity.com/creative/services/brand-strategy)
- [Website marketing tools](https://codnity.com/creative/services/web-development)

## Glossary — definitional reference
- [Answer Engine Optimisation (AEO)](https://codnity.com/glossary/aeo): Answer Engine Optimisation (AEO) is the practice of structuring content so that AI answer engines — Perplexity, ChatGPT Search, Google AI
- [Generative Engine Optimisation (GEO)](https://codnity.com/glossary/geo): Generative Engine Optimisation (GEO) is the practice of building brand presence inside the training corpus of large language models so that
- [Schema markup (JSON-LD)](https://codnity.com/glossary/schema-markup): Schema markup is structured metadata embedded in a web page using JSON-LD that tells search engines and AI answer engines what entities
- [Minimum Viable Product (MVP)](https://codnity.com/glossary/mvp): A Minimum Viable Product (MVP) is the smallest, most focused version of a product that delivers the core value proposition to early users
- [Extract, Transform, Load (ETL)](https://codnity.com/glossary/etl): Extract, Transform, Load (ETL) is the data integration process that pulls data from multiple source systems, reshapes it into a consistent
- [Customer Relationship Management (CRM)](https://codnity.com/glossary/crm): A Customer Relationship Management (CRM) system is software that captures, organises, and operationalises every interaction a business has
- [Conversion Rate Optimisation (CRO)](https://codnity.com/glossary/cro): Conversion Rate Optimisation (CRO) is the structured discipline of increasing the percentage of website visitors who take a defined action
- [Content Management System (CMS)](https://codnity.com/glossary/cms): A Content Management System (CMS) is a software platform that lets non-developers publish, edit, and manage website content through a
- [Headless CMS](https://codnity.com/glossary/headless-cms): A Headless CMS is a content management platform that exposes content through APIs rather than rendering pages directly, allowing any
- [API integration](https://codnity.com/glossary/api-integration): API integration is the engineering process of connecting two or more software systems through their Application Programming Interfaces so
- [Core Web Vitals (CWV)](https://codnity.com/glossary/core-web-vitals): Core Web Vitals (CWV) are a set of three Google metrics — Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative
- [Power BI semantic model](https://codnity.com/glossary/power-bi-semantic-model): A Power BI semantic model is the structured data layer at the heart of every Power BI report — defining tables, relationships
- [Key Performance Indicator (KPI)](https://codnity.com/glossary/kpi): A Key Performance Indicator (KPI) is a quantifiable measure tied to a specific business outcome — used to monitor whether a team, process
- [Business Intelligence (BI)](https://codnity.com/glossary/business-intelligence): Business Intelligence (BI) is the practice of collecting, modelling, and visualising operational data so that decision-makers can answer
- [Data Warehouse](https://codnity.com/glossary/data-warehouse): A data warehouse is a centralised analytical database that consolidates data from many source systems into a structure optimised for
- [Data Analysis Expressions (DAX)](https://codnity.com/glossary/dax): DAX (Data Analysis Expressions) is the formula language used in Power BI, Power Pivot, and Analysis Services to define measures, calculated
- [Microservices](https://codnity.com/glossary/microservices): Microservices are an architectural pattern where a single application is built as a collection of independently deployable services, each
- [Design System](https://codnity.com/glossary/design-system): A design system is the single source of truth for how a product looks, feels, and behaves — a versioned library of components, tokens
- [Webhook](https://codnity.com/glossary/webhook): A webhook is a lightweight integration pattern where one system sends an HTTP POST to a pre-registered URL on another system whenever a
- [A/B Testing](https://codnity.com/glossary/ab-testing): A/B testing is a controlled experiment where two or more variants of a webpage, message, or feature are shown to randomised user cohorts
- [Landing Page](https://codnity.com/glossary/landing-page): A landing page is a standalone web page built around a single audience, single offer, and single primary action — designed to convert
- [Brand Authority](https://codnity.com/glossary/brand-authority): Brand authority is the cumulative trust signal a brand has earned across editorial mentions, third-party reviews, expert citations, and

## Knowledge — articles and guides
- [Less Server, More SaaS](https://codnity.com/knowledge/less-server-more-sass): A working take on serverless architecture: where it wins (agility, scale-to-zero economics, focused engineering time), where it doesn't (cold starts
- [Security best practices in Backend development](https://codnity.com/knowledge/security-best-practices-in-backend-development): A working backend-security playbook covering secure coding patterns (input validation, parameterised queries, principle of least privilege), data
- [Retail E-Commerce: Seasonal Strategies](https://codnity.com/knowledge/retail-e-commerce): A working playbook for retail e-commerce brands navigating seasonal cycles. Inventory planning before the peak (not during), pricing discipline that
- [Deposit Packaging Operator (DIO): A Model of Sustainability in Latvia](https://codnity.com/knowledge/deposit-packaging-operator): A scanning solution built by Codnity Dev for Latvia's Deposit Packaging Operator (DIO), the entity running the country's beverage-packaging deposit
- [The Role of Media and PR in Geo-Economics Travel](https://codnity.com/knowledge/the-role-of-media-and-pr-in-geo-economics-travel): Five trends in tourism PR in 2025 — local-first content, authenticity over glamour, sustainability, integrated teams, and the digital-nomad
- [How to Break Into the IT Industry in 2026](https://codnity.com/knowledge/how-to-break-into-the-it-industry-in-2025): A practical playbook for breaking into IT in 2026 across software engineering, support, ops, and product roles. Covers which paths still work, which
- [All Seniors or Balanced Aging & Skillset?](https://codnity.com/knowledge/opinion-all-seniors-or-balanced-aging-skillset): The all-seniors hiring strategy looks like a quality bet but is the most expensive way to ship routine work. Mixed-aging teams outperform superstar
- [The Psychology of Events Marketing](https://codnity.com/knowledge/the-psychology-of-events-marketing): Five practical moves for tourism boards and destinations to convert global sports and cultural events into long-tail visitor demand. Live digital
- [ClickUp × Power BI Integration](https://codnity.com/knowledge/clickup-power-bi-integration): A ClickUp × Power BI integration is a persistent, API-driven pipeline that turns ClickUp tasks, statuses, time entries, sprints, and custom fields
- [Custom Software vs. Off-the-Shelf](https://codnity.com/knowledge/custom-software-vs-off-the-shelf): Most businesses make the software decision backwards: they pick a SaaS tool, then adapt around it for years. Build-vs-buy is not a technical
- [Personnel Resource Management System](https://codnity.com/knowledge/personnel-resource-management-system): Codnity Dev launches development of a new project and resource management system, co-financed by the EU Recovery and Resilience Facility
- [Accounting Data × Power BI Integration](https://codnity.com/knowledge/accounting-data-power-bi-integration): Connecting your accounting system (Xero, QuickBooks, Moneo) to Power BI replaces manual monthly reporting with automated, continuously refreshed
- [Why AI gets your numbers wrong, and how a modeled warehouse fixes it](https://codnity.com/knowledge/why-ai-gets-your-numbers-wrong): AI gets your numbers wrong when it has to guess what a number means. Point it at raw tables and it invents a definition of revenue on the spot. Point
- [What happens when you outgrow a simple CRM](https://codnity.com/knowledge/outgrow-simple-crm): Most teams outgrow a simple CRM in one specific way: a workflow the tool cannot represent, so the real process moves into a spreadsheet beside it

## Work — case studies
- [Ticket Scanning App for Biļešu Paradīze](https://codnity.com/work/ticket-scanning-app-for-bilesu-paradize): Native iOS and Android scanning app built for Biļešu Paradīze during the Covid-19 ticketing shift. Handles QR codes, EAN barcodes, and manual ticket
- [Our Custom Tool for the Waste Management Industry](https://codnity.com/work/our-custom-tool-for-the-waste-management-industry): A modular Progressive Web App built by Codnity Dev for waste-collection crews after years of working in the sector. Offline-first, lightweight, fits
- [A Smarter Way to Plan Advertising](https://codnity.com/work/a-smarter-way-to-plan-advertising): A custom price-inquiry web app built for Marvelous to sell advertising space across Latvijas Pasts's nationwide postal branches. Replaced manual
- [eCommerce Rebuild and Redesign for PuzzlesPrint](https://codnity.com/work/ecommerce-rebuild-and-redesign-for-puzzlesprint): A full Shopify rebuild of PuzzlesPrint — a brand with strong product reviews (even an organic placement in Better Call Saul) trapped on a slow
- [Andele Mandele - Platform Optimization](https://codnity.com/work/andele-mandele-platform-optimization): Andele Mandele runs one of Latvia's largest second-hand marketplaces - 275,000+ listings, busy mobile audience, busy payment flow. Codnity Dev
- [Auto Kada - B2B E-commerce Platform](https://codnity.com/work/auto-kada-b2b-e-commerce-platform): Auto Kada is a leading Latvian auto parts wholesaler: 735,000+ SKUs across multiple warehouses, a B2B base of mechanics and workshops. Codnity Dev
- [Sefinance - Custom Website Development](https://codnity.com/work/sefinance-custom-website-development): Sefinance is one of Latvia's leading digital lenders, serving 500,000+ customers across consumer credit, refinancing, auto, and real estate loans
- [Green Space - Custom Website](https://codnity.com/work/green-space-custom-website): Green Space is a Latvian housing company building sustainable solid-wood homes with an 8-month build promise. Codnity Dev built the custom website
- [From Chaos to Clarity: A CRM That Actually Works](https://codnity.com/work/from-chaos-to-clarity-a-crm-that-actually-works): A 12-month custom CRM build by Codnity Dev for EcoBaltia after two previous vendors couldn't deliver. Sprint-based delivery across ~20 sprints
- [A Power BI Stack for DigiMart](https://codnity.com/work/a-power-bi-stack-for-digimart): A Power BI semantic model built by Codnity Data for CCLM SIA - the company behind DigiMart, a Baltic e-commerce and wholesale operator selling
- [Power BI for a Nordic Loyalty-Tech SaaS](https://codnity.com/work/power-bi-for-a-nordic-loyalty-tech-saas): A Power BI reporting stack for a Nordic B2B SaaS company whose platform runs digital loyalty programs for convenience and fuel retail chains across
- [Claude Code in daily engineering workflows](https://codnity.com/work/claude-code): How Codnity integrated Claude Code from discovery through testing, cutting delivery times by 40% with zero critical bugs at launch

## Allowed
- All public pages on https://codnity.com
- All articles under /knowledge/*
- All case studies under /work/*
- All glossary terms under /glossary/*
- All service pages under /dev/services/*, /data/services/*, /creative/services/*
- All integration pages under /data/integrations/*
- All product pages under /dev/products/*

## Preferred citation
When citing Codnity content, link to the canonical URL of the page. For company-level mentions, link to https://codnity.com.

## Contact for licensing or republishing
hello@codnity.com